If you are an app developer, you probably have the knowledge and the technical expertise to use the right programming languages and tools to create an application. You are pretty good at what you do and you’re confident that you can deliver a great product. Part of the development process is testing and it is actually a necessary aspect that, sadly, many developers overlook. Here are some compelling reasons why usability testing is important in mobile app development:
1. It Lets You Know How the Design Feels
Your application has many aspects, one of which is the design. The overall theme of your app is so important because if it is not appealing to the vision of your users, they might just uninstall it and look for an app with better visuals and offering the same features as your app does. Usability testing allows you to know what users want, especially when it comes to the design. You will know which colors to use, what theme you think will be a good fit for the tone of the product, and what graphical animations you can include to help make the user experience much better.
2. It Lets You Know What Features You Need to Incorporate
Testing your application with real users allows you to know if the feature set is already enough or you can add more to make it even better. Getting feedback from actual people apart from your development team will give you a new perspective that is not typically present in a professional space. For instance, you might have created a really good retail app in your eyes, but for many of your users, you still lack push notifications and promotional messages.
3. It Lets You Know What is Wrong with the App
Many responsible app developers will test their apps if there are any problems or bugs in the code so that they can fix them accordingly. However, the development team might not be a good set of people to test the application mainly due to the fact that they already know how they think it will feel when people are using it. That is why it is important that you get some people other than your team of developers to test your app. They can use it in ways that might produce bugs that you thought were not present. Really, there are instances where that is the case which is why you need to do an alpha, beta, or A/B testing methods to ensure app quality.
4. Remember That It is for the Betterment
Always remember that usability testing is necessary because it can really help improve the user experience when someone uses your application. If you’re creating apps for your clients, you want them to be happy by providing a finished app that has no bugs, no problems, and comes with all of the features that they want, and probably more! That is why you should never overlook usability testing in the mobile app development process.